connectingDNA
We Deserve More Options ToFeel BetterLive HealthierBe HappierOur health and wellness is not a destination – but a journey.Rather than relying on modern healthcare for Reactive Cure, we believe people need to have more choices for Preventive & Holistic Care to help sustain our well-being before the worst
This is where we come in…
Rather than relying on modern healthcare for Reactive Cure, we believe people need to have more choices for Preventive & Holistic Care to help sustain our well-being before the worst
This is where we come in…- Choices
We deserve more options to take control of our own health & destiny.
- Knowledge
Understanding our DNA can unlock our greatest human potential.
- Personalization
Personalized solutions work better for us because we are all unique.
- Connections
Genuine social connections can make the world a better place.
Founding Story
The origins of ConnectingDNA started with the life journey of our founder; Cedric Lee, who suffered from eczema and allergies since his childhood.
Despite being in the medical industry for many years, he could not find permanent cure for his condition until he did a DNA test and found out that he is genetically sensitive to gluten.
By connecting knowledge of his biology to his desire for complete natural healing, Cedric managed to solve his health issues using personalized nutrition and lifestyle - and through his ordeals, gained a deeper understanding of alternative wellness solutions that can be complementary to modern medicine.
From these insights, ConnectingDNA is born.
Much like how our DNA connects us as species; ConnectingDNA seeks to use human connection, data technology, holistic solutions, and knowledge of our individual genetics to help people achieve sustainable well-being and greater longevity.
The Team
Everyday we go to work hoping to do two things; make our customers' lives a little healthier, and make the world a little better. Get to know the people behind ConnectingDNA.
Cedric Lee
Founder & CEO
20 years Biz & Product Development in Medical Health & Technology. Cedric believes in the power of human potential, great ideas & good old-fashioned hard work.
CHOO Ee Ting
Wellness/Operations Lead
15 years in genetics & operations. Ee Ting is also trained in nutritional immunology & lifestyle coaching. She loves to give talks about healthy living through smart eating.
Carolyn GOH
Chief Technology Officer
20 years in technology, IT development & system infrastructure in data and healthtech, Carolyn is passionate about creating disruptive solutions that creates societal impact.
Felix HTOO
Senior Full Stack Engineer
7+ years experience in full-stack web development. Felix has passion to develop websites, UX enthusiast, and likes reading people, books, codes, and solving problems
Kurnia SETYAWAN
Creative Specialist
6+ years in creative works like graphic design, UI/UX, social content and motion graphic. Kurnia excels in using design to solve the world's most complex problems.
Austin Rufus TEO
Marketing Specialists
8+ years in data-driven marketing, SEM, SEO, AI & Automation, Austin loves to blend data with creativity to make meaningful connections in human-centered campaigns
Jay Nicholas POH
Partnership Specialist
10+ years in sales and partnerships, Jay is experienced in B2B and B2C sales across multiple industries, consistently exceeding targets and driving business growth.
Esraa MAKSOUD
AI/Database Engineer
5 years in AI medical data extraction development & research using Python. Esraa loves listening to problems and brainstorming solutions to make lives better.
Genie DIANE
Customer Service Manager
Multiple years in Service, Hospitality, AR/VR, Genie doesn’t just help our customers have a better day, she also works as a mascot, avatar, & cheerleader for our team.
Oliver TIAN
AI/Big Data Advisor
30+ Years in Tech, AI & Automation, Oliver is the VP of Global Robot Clusters & an Advisory Board member of AI for Good (Asia). He believes AI can augment human capability.
Brian KENNEDY
Genetics/Science Advisor
26 Years in Biochemistry, Physiology, Genetics & Aging. Brian is an NUS Professor & the current Director in Centre of Healthy Longevity researching anti-aging.
Christopher BRIDGES
Legal Advisor
33 Years Commercial Law & Litigation. Christopher owns an established law firm and is passionate about championing social unjust, petting dogs, and great liquor.
Our Location
While we are a multi-national and multi-racial company, our headquarter is located in sunny Singapore – the 'Garden City'. Singapore is well known for being a global financial center, a metropolitan tourism spot, as well as a medical and wellness hub of S.E. Asia.
Main Office
7 Temasek Boulevard
#12-07 Suntec Tower One
Singapore 038987
Satellite Office
Block71 Singapore
71 Ayer Rajah Crescent
#02-01, Singapore 139951