Partnerships

Grow your
business with
DNA-Wellness

List on our marketplace, launch your own online storefront or bring ConnectingDNA to your market.

Why DNA-Wellness

Personalisation is the new expectation

Customers want wellness that fits their needs. Partners who offer personal, science-backed experiences are set up to grow.

71%

of consumers expect personalised experiences

USD 2T

Asia-Pacific's wellness market size

76%

get frustrated when personalisation is missing

Sources:  McKinsey & Company · Global Wellness Summit

A woman sitting on a yoga mat at home, smiling at a laptop, with a DNA strand drawn over the left of the picture

Sell on marketplace

Tools, technology and support to grow

List your brand on our marketplace. We bring the platform and the customers.

  • DNA matching

    Connect with the right customers.

  • E-commerce tools

    Set up to sell and scale online.

  • Marketing support

    Grow your brand with confidence.

The partner dashboard on a laptop, with the marketplace storefront on a tablet and a phone

Launch online store

Our design studio builds it for you

Our own team builds e-commerce sites, digital content and product listings. Use them on your site, or on our marketplace.

  • E-commerce sites

    Your own store, built to sell.

  • Digital content

    Photos, video and copy in your voice.

  • Pages and listings

    For your own site, or ours.

A brand's online store on a laptop, a tablet and a phone, over a map of the markets it reaches

The DNA advantage

Turn good offerings into great outcomes

Add genetic insights to your products, services or programmes, so they are more personal, more relevant and more effective.

  • Sell more

    Offers that fit each customer.

  • Stand out

    Be different in a crowded market.

  • Keep customers

    They come back to what fits.

A DNA-Wellness brand's website on a tablet beside its programme guide, supplement and moisture cream

Become a licensee

Run the ecosystem in your own market

Represent ConnectingDNA in your market. You build a business, we back you up.

  • Revenue share

    Clients renew and you earn again.

  • No royalty

    No ongoing fees on what you earn.

  • Fully digital

    No shop, no stock, no lease.

A man at a cafe table smiling at his laptop and giving it a thumbs up, a phone in his other hand and a plant wall behind him
250+ wellness brands and partners
  • Centre of Joy
  • Ori
  • Embracing Movement
  • JG Fit
  • Ground Zero
  • Space Cuboid
  • Bravo
  • Peak360
  • Ninja Lab
  • Agogo Fresh
  • AFC
  • AcuHealth
  • RSYC
  • ALCES
  • The Healing Bay
  • Bliss Marketing
  • C.O.W. Soulmate
  • Belief Medical Aesthetics
  • Eylee Growth
  • Aileron
  • Ballstad
  • Cause Healthcare
  • Health Yoga
  • HSL
  • FHA
  • Charlene Coaching
  • Daseti
  • Emblem
  • Ginseng by Pharm
  • Fung Onn
  • UR Wellness
  • Herbaferm
  • Genostics
  • Vitafit
  • Great Wall TCM
  • Inner Heal
  • M2
  • JoinZ
  • Leaf To Life
  • Journeying Within
  • Maiko Tea
  • KTT
  • Intelligent Medicine
  • Elite Spine
  • Mendaki
  • Muhdo
  • Thrive Chiropractic
  • Ten
  • Nutrimate
  • Sproutd
  • Infinity
  • Geneus
  • Maro
  • Psychology Blossom
  • Sacred Sanctuary
  • Rehab Beyond
  • Nutra Goodness
  • YFC
  • The Joseph Principle
  • Olive Branch
  • The Hearing Room
  • Ripple Health
  • SparkEd
  • Pixiefacie
  • Cupplets
  • UCo Wellness
  • 8Hz Space
  • Apex

Questions

Plain answers on offering Bio-Plans

What is a Bio-Plan?

A programme template paired with the service you deliver, run with a client over 3 to 6 months for one health and wellness goal.

It is built on your own framework and designed around the client's genetic traits that matter for that goal, so they reach it faster, more easily and more safely.

It covers any wellness goal your service does, never a medical one: a Bio-Plan does not diagnose, treat or cure any condition, and your marketing should never say it does.

See a sample Bio-Plan 

Who can offer Bio-Plans?

Brands and practitioners whose services are on our marketplace, or sold through an online store we build for them.

Before offering Bio-Plans, every Partner is trained to use them, online, in person or hybrid, and passes an exam to become a certified DNA-Trained Partner. Bio-Plans are offered in Singapore for now.

Read the Partner Terms 

How is my Bio-Plan template built, and who owns it?

We meet you to understand your service and your framework, then build a Bio-Plan template with you for one use case: a Bio-Plan for fitness has a different template from one for parenting.

Together we agree the traits you need to deliver it well, and only those. Its length, from 3 to 6 months, follows how you deliver your service.

Each client's Bio-Plan is then custom-built from your template with our proprietary algorithm and in-house AI.

The template is yours once you have paid for it. It is held in our system, only you can access it, and we sign an NDA with you to cover it.

What do my clients need?

A Bio-Profile with their DNA report in it. A free account is enough: Bio-Plans from DNA-Trained Partners are open on every plan.

For the DNA report, they can get a DNA test from us with the Bio-Profile Kit, buy one on our marketplace, or upload a report they already have.

To bring in your existing clients, you can send them a link to sign up, buy Bio-Profile Kits for them, or let them sign up on their own.

How the Bio-Profile works 

What will I see of my client's DNA?

Only the traits that matter for your Bio-Plan and your client's goal, and only after your client gives you consent. You never see their full DNA report or trait list. That protects your client's privacy and limits your risk.

Vendors in the privacy policy 

What does it cost, and how do I earn from it?

A one-time setup fee, to build your Bio-Plan template with us. After that, each Bio-Plan has a small fixed cost to you, the same wherever you sell it, and you set the price to your client, as an offer of its own or an upsell.

The Launch Online Store pathway includes a set number of Bio-Plans. We take no commission on a Bio-Plan, on our marketplace or off it. When a Bio-Plan is part of a marketplace listing, our 20% service commission applies only to the price of your own service.

See the partner pathways 

What happens when a plan ends?

You and your client both keep the plan and its data. A Bio-Plan stays the same for its run, so progress is measured against one goal.

When your client sets the next goal, they can come back to you for a new Bio-Plan, or start one with another DNA-Trained Partner in our ecosystem.

Ready to partner

Let's build a healthier tomorrow
Together

Tell us about your business and we will help you find the right place to start.

Here as a customerSee how Bio-Plans work