Partnerships
Grow your
business
with
DNA-Wellness
List on our marketplace, launch your own online storefront or bring ConnectingDNA to your market.
Choose your path
Three ways to partner One ecosystem to grow
Start where your business is today. You can take on more as you grow.
Sell on
Marketplace
Existing wellness brands and providers
- Access a growing customer base
- Be matched to relevant needs
- Simple onboarding process
Launch
Online Store
Businesses without an online sales system
- Premium designed listings
- Your own e-commerce store
- Customer management system
Become a
Licensee
Bring ConnectingDNA into your market
- No shop, stock or lease
- Certification and launch support
- Recurring revenue share
Why DNA-Wellness
Personalisation is the new expectation
Customers want wellness that fits their needs. Partners who offer personal, science-backed experiences are set up to grow.
of consumers expect personalised experiences
Asia-Pacific's wellness market size
get frustrated when personalisation is missing
Sources: McKinsey & Company · Global Wellness Summit

Sell on marketplace
Tools, technology and support to grow
List your brand on our marketplace. We bring the platform and the customers.
DNA matching
Connect with the right customers.
E-commerce tools
Set up to sell and scale online.
Marketing support
Grow your brand with confidence.

Launch online store
Our design studio builds it for you
Our own team builds e-commerce sites, digital content and product listings. Use them on your site, or on our marketplace.
E-commerce sites
Your own store, built to sell.
Digital content
Photos, video and copy in your voice.
Pages and listings
For your own site, or ours.

The DNA advantage
Turn good offerings into great outcomes
Add genetic insights to your products, services or programmes, so they are more personal, more relevant and more effective.
Sell more
Offers that fit each customer.
Stand out
Be different in a crowded market.
Keep customers
They come back to what fits.

Become a licensee
Run the ecosystem in your own market
Represent ConnectingDNA in your market. You build a business, we back you up.
Revenue share
Clients renew and you earn again.
No royalty
No ongoing fees on what you earn.
Fully digital
No shop, no stock, no lease.

Questions
Plain answers on offering Bio-Plans
What is a Bio-Plan?
A programme template paired with the service you deliver, run with a client over 3 to 6 months for one health and wellness goal.
It is built on your own framework and designed around the client's genetic traits that matter for that goal, so they reach it faster, more easily and more safely.
It covers any wellness goal your service does, never a medical one: a Bio-Plan does not diagnose, treat or cure any condition, and your marketing should never say it does.
Who can offer Bio-Plans?
Brands and practitioners whose services are on our marketplace, or sold through an online store we build for them.
Before offering Bio-Plans, every Partner is trained to use them, online, in person or hybrid, and passes an exam to become a certified DNA-Trained Partner. Bio-Plans are offered in Singapore for now.
How is my Bio-Plan template built, and who owns it?
We meet you to understand your service and your framework, then build a Bio-Plan template with you for one use case: a Bio-Plan for fitness has a different template from one for parenting.
Together we agree the traits you need to deliver it well, and only those. Its length, from 3 to 6 months, follows how you deliver your service.
Each client's Bio-Plan is then custom-built from your template with our proprietary algorithm and in-house AI.
The template is yours once you have paid for it. It is held in our system, only you can access it, and we sign an NDA with you to cover it.
What do my clients need?
A Bio-Profile with their DNA report in it. A free account is enough: Bio-Plans from DNA-Trained Partners are open on every plan.
For the DNA report, they can get a DNA test from us with the Bio-Profile Kit, buy one on our marketplace, or upload a report they already have.
To bring in your existing clients, you can send them a link to sign up, buy Bio-Profile Kits for them, or let them sign up on their own.
What will I see of my client's DNA?
Only the traits that matter for your Bio-Plan and your client's goal, and only after your client gives you consent. You never see their full DNA report or trait list. That protects your client's privacy and limits your risk.
What does it cost, and how do I earn from it?
A one-time setup fee, to build your Bio-Plan template with us. After that, each Bio-Plan has a small fixed cost to you, the same wherever you sell it, and you set the price to your client, as an offer of its own or an upsell.
The Launch Online Store pathway includes a set number of Bio-Plans. We take no commission on a Bio-Plan, on our marketplace or off it. When a Bio-Plan is part of a marketplace listing, our 20% service commission applies only to the price of your own service.
What happens when a plan ends?
You and your client both keep the plan and its data. A Bio-Plan stays the same for its run, so progress is measured against one goal.
When your client sets the next goal, they can come back to you for a new Bio-Plan, or start one with another DNA-Trained Partner in our ecosystem.
Let's build a healthier tomorrow
Together
Tell us about your business and we will help you find the right place to start.
Here as a customerSee how Bio-Plans work



