Samantha of Cupplets Creatives, smiling, on an orange ground

Cupplets Creatives · Singapore

Therapy, Made Easier to Book

Cupplets offers several forms of therapy and healing, but new clients may not know what each method means or which session to choose. We organised the services, simplified the explanations and built a storefront that guides clients towards the right starting point.

  • 5 service listings
  • Branded storefront
  • Structured customer journey
  • Private CRM
Three of Cupplets Creatives' earlier social posts

Before

Valuable Work, Hard to Understand

The business offered several therapy and healing approaches, but they were mainly explained through individual posts and specialist terminology. New clients had to work out what each therapy meant and whether it was suitable for them.

What we changed

Every Therapy, Clearly Explained

We organised the different therapies around what clients need, explained each service in clearer language and created a structured path from an introductory session to more specialised treatments.

Colour swatches and paper samples in orange, blue and grey on a desk

The services

Five Services, One Clear Journey

Clients can now understand what each session does, where to begin and which therapy may be suitable as their needs develop.

The five Cupplets Creatives listings stacked in a flow

The storefront

One Home for Every Service

The storefront brings together her story, approach, therapy options and booking information so potential clients do not have to piece everything together from different social posts.

Three Cupplets Creatives storefront pages fanned out
Cupplets Creatives storefront screens layered over each other

What they got

One Business, Four Connected Parts

From Social Posts to Digital Business

5 service listings
Each therapy has its own page explaining what it is and who it may suit.
Branded storefront
One professional destination for the therapist's brand and services.
Structured customer journey
Clients can move from learning about the practice to selecting an appropriate session.
Private CRM
Customer enquiries and relationships can be managed from one place.
Cupplets Creatives' listings and storefront on two laptops, wired to a CRM dashboard on a third

CRM System

Every order, customer and message in one place she owns, with the numbers to see which sessions book.

Samantha: I have never felt so seen, this is coming into alignment
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